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Removing Chaaty branding from your widget

On paid plans the "Powered by Chaaty" line disappears and the widget becomes fully yours — here's where the switch is and what it changes.

2 min readUpdated 2026-09-03Paid plans

On the free plan, the widget carries a small "Powered by Chaaty" line. On paid plans you can switch it off, and the assistant presents as entirely part of your site — your name, your colours, no third-party trace.

Where the switch is

Branding lives with the rest of the appearance settings:

Appearance settings, where branding is controlled
One toggle once you're on a paid plan

Flip it off and the change applies live — no re-embedding.

Short on time? Create your free assistant and it does the setup below for you — no card needed.

Why it's a paid feature

The free plan is genuinely free, and the branding line is how it pays for itself: free widgets introduce Chaaty to their visitors. Once you're on any paid plan you're the customer, not the channel — so the badge goes.

Make the most of a white-label widget

Removing the badge matters most when the rest of the widget looks native too: theme colour matched to your site's buttons, an assistant named for your business rather than "AI Assistant", and a greeting written in your voice. Together, visitors experience "this company answers instantly" — which was the point all along.

Plan details are on the pricing page; usage and limits are covered in the plans guide.

Unlock this feature on your assistant

Available on Paid plans. Upgrade in a minute — cancel any time.

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